Over the last seven years, the ground-breaking behavioural change communication initiatives designed and delivered by the Shaping Demand and Practices (SDP) project in Bihar and beyond, have been subject to rigorous evaluations – both qualitative and quantitative [links]. Data suggests that exposure to interventions delivered by project was associated with improved health worker performance and healthier behaviour within families.
BBC Media Action and partners have also conducted multiple research studies and assessments to inform and shape the national scale up of Kilkari and Mobile Academy. These have included weekly and monthly analysis of system generated data for the three years of project implementation; multi-state call centre surveys and user perception studies [links]. Research studies have also been implemented or are being implemented to evaluate the impact of the services [link].
Click on the links below to see the evidence for each tool developed under the SDP project.