Mobile kunji on MIT Innovations journal

An ASHA reads a Mobile Kunji card

Mobile Kunji: A Mobile Guide Towards Better Health

"Among pregnant women exposed to Mobile Kunji in the period examined, there was a 28 percentage point increase in the number who prepared for birth than those who had not been exposed" – Sara Chamberlain, Director Digital at BBC Media India, writes in an article published in the Nov 2014 special issue of the MIT Innovations journal.

The case study narrates (page no: 47) how Mobile Kunji is improving birth outcomes in Bihar, India.

She also co-wrote another article (page no. 91) on the standardisation vs localisation debate around training content for Community Health Workers.

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