Mass media

Power of audio visual

Posted on: November 10, 2015
By: Ashok Kumar Singh
Categories: People, Social Awareness |Tags: , , , ,

Bibi Anwari with her one-year-old child

‘Petpuja’ – our rural marketing campaign on complementary feeding – was in full swing. I was visiting a village called Nimaul to monitor progress. Fifty kilometres away from the district headquarter of Katihar in the state of Bihar, Nimaul is populous, flood-prone and visibly poor. On that sunny November morning, it was a great to [...]

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“I want to be like Mehendi…”

Posted on: May 26, 2014
By: Antara Gupta
Categories: People, Social Awareness |Tags: , , ,

Adolescent girls who aspire to be Mehendi

Last weekend, I was with 64 of my colleagues attending the Shaping Demand and Practices retreat. We looked back on the last three years of this enormous and complex project. We took stock of the highs and lows, the successes and challenges. Lots of people recounted their experiences and in the evening when we were [...]

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Life and death discussions in Bihar

Posted on: January 27, 2014
By: Peter Horrocks
Category: Innovation |Tags: , ,

Peter with a mother and child in Bihar

I’ve met audiences of BBC programmes in the UK and many parts of the world. But never have I met a group for whom a BBC programme inspired so much discussion as the women of the village of Vyapur in Bihar state in northern India. I was in Vyapur to join a listeners’ group to [...]

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